stop syncing. start doing.

in a lot of corporate jobs we spend too much time, aligning, syncing and exchanging with each other.

i think the problem lies deeper than that.

when your calendar looks like this, you have to ask yourself: what am i giving up here?

at the core of every corporate lies the principle of risk-mitigation. an up and coming business is asking themselves: what do we have to gain, and every corporate asks themselves what do we have to lose.

by and large these are not bad categories to think about. but when you start leaning too heavily in one direction, you’re in trouble.

one thing, i’ve taken from the last 10 years in tech, is that less is more! this applies to code, it applies to services, it applies to team size and it applies to meetings!

if you need more, that’s a sign something else is out of balance. when corporates over-hire and over-plan, it’s covering up the bigger, underlying issue: we’re loosing focus!

corporates try to do too many things at once, and are pushing 15 initiatives with 13 CoEs, and 35 employees, before the first one is even successful.

i understand the temptation: if we start small, it won’t move the needle for the big busines. but this is the fallacy. things get big by being good with amazing growth rates. not by doing multiple things at once.

and this is where the solution is: let’s focus on the essentials: building.

not on the planing, and aligning and managing around it, but:

• start small

• start smart

• start with exceptional people (who get paid a lot)

• start bold

if the calendars look like this, you’ll be on the right track: